by DamianBoudreaux | Oct 16, 2026 | Sales
If you sell 20 cars a month, your next level isn’t 50. It might be 23. Most salespeople set goals that are too big to believe and too far away to feel. Then they miss them and decide goals don’t work. I want you to think smaller and closer. I call it the...
by DamianBoudreaux | Sep 29, 2026 | Sales
Grade yourself from 1 to 10 in the areas of your business listed below. One rule: you can’t use a 7. Before we talk about customers, word tracks or closing, you have to know where you stand right now. You can’t know that if you give yourself a 7 on...
by DamianBoudreaux | Sep 17, 2026 | Sales
Work the service lane! Work the service lane. Work the service lane? It’s been a standard training theme for years in our industry. Have you ever actually stood in a service lane trying to make conversation? Does if feel awkward, uncomfortable, wrong? Do the...
by DamianBoudreaux | Sep 6, 2026 | Relationship Selling
What if your dealer offered you this deal: “I’ll pay you $65 every single time you say hello to someone whether they buy a car or not.” Would you take it? That’s not a hypothetical. It’s math. This is how I completely reframe how salespeople think...
by DamianBoudreaux | Aug 3, 2026 | Sales
Before I ever trained a single salesperson, I sat on the other side of the desk as the customer nobody wanted to help. I had bad credit. A sick child. A mailbox full of collection notices and a refrigerator that had finally given out. I needed a way to make a big...