by DamianBoudreaux | Sep 29, 2026 | Sales
Grade yourself from 1 to 10 in the areas of your business listed below. One rule: you can’t use a 7. Before we talk about customers, word tracks or closing, you have to know where you stand right now. You can’t know that if you give yourself a 7 on...
by DamianBoudreaux | Sep 17, 2026 | Sales
Work the service lane! Work the service lane. Work the service lane? It’s been a standard training theme for years in our industry. Have you ever actually stood in a service lane trying to make conversation? Does if feel awkward, uncomfortable, wrong? Do the...
by DamianBoudreaux | Sep 6, 2026 | Relationship Selling
What if your dealer offered you this deal: “I’ll pay you $65 every single time you say hello to someone whether they buy a car or not.” Would you take it? That’s not a hypothetical. It’s math. This is how I completely reframe how salespeople think...
by DamianBoudreaux | Aug 3, 2026 | Sales
Before I ever trained a single salesperson, I sat on the other side of the desk as the customer nobody wanted to help. I had bad credit. A sick child. A mailbox full of collection notices and a refrigerator that had finally given out. I needed a way to make a big...
by DamianBoudreaux | Jul 29, 2026 | Relationships
Carlos installed swimming pools. He had never sold a car in his life, never worked a sales floor, never carried a single dealer-driven lead. And today, he averages 55 cars a month built entirely, from his very first day, on relationships instead of transactions. Most...